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Welcome to
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5 Steps to Accelerate Sales Velocity From Events Using HubSpot

By Uzair Dada

As a HubSpot user, you know that the path from digital marketing to successful sales is paved with nurture. It’s no different for event leads, but traditional event planning and lead capture processes don’t lend themselves to the kind of fast, personalized follow-up required to keep the attention of potential buyers. Connecting your event lead capture tool with HubSpot is a great start. To...

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Digital Cybernetics for Digital Marketers

By Martin Shervington

Introduction

For anyone working either in the Digital Marketing space, or works with people and companies that do so on their behalf, they’ll find they run into what you could see as ‘fog’ when it comes to steering a business, or business function, in the right direction.

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The 5 levels of Digital Organisation

By Martin Shervington
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How to automate the process after a business card if scanned

By Martin Shervington

OVERVIEW

Do you collect a load of business cards from networking events? We have the perfect solution for you. For FREE.

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email marketing

9 tips to enhance your email campaign performance

By Kevin George

With the number of email users expected to reach a huge 255 million by the end of 2020, email has certainly emerged as one of the main marketing channels across the globe. Moreover, spending on email marketing has reached a whopping 350 million US dollar in 2019, thereby making the importance of leveraging it quite clear. From retaining existing customers and attracting the prospective ones to...

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Think like a machine: Develop a goal-directed system in business

By Martin Shervington
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How to use active (smart) lists and HubSpot’s goal based workflows

By Martin Shervington

OVERVIEW

This is one of our favourite workflows as it shows how cross platform intelligence changes the messages people see i.e. as soon as the goal is completed, they are removed from the list and that synchs to the advertising platform and stops the ads.The process is straightforward to follow in the diagram (from left to right, top to bottom) and here are the details...

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GROW YOUR SALES: HubSpot Sales Training

By Martin Shervington
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How to reduce your HubSpot costs by managing your contacts

By Martin Shervington

There is one sure fire way that’ll help cut down unnecessary spending in relation to HubSpot subscription, and that’s managing your contact list numbers.

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