Ecommerce growth is directly linked to conversion rate, which makes this metric the one you should be trying to constantly improve.
Ecommerce brands are always looking for effective ways to boost conversions and sales. And that's no surprise. After all, the success of a business depends on its capability to consistently make a profit. Plus, to ensure longevity, brands need to generate extra funds that they can invest in growth.
The average conversion rate for ecommerce businesses falls at around 2.5% globally. With a few optimization techniques, that number can double or even quadruple, putting your business at the forefront of your industry. But even if you do achieve that elusive 10% conversion rate on your ecommerce pages, there's still the fact that at least 90% of all your website visitors aren't making a...
We live in hectic and restless times. Consumers have less and less patience, and companies are using many different methods when competing for their attention. Today, getting just a second of their time is difficult enough, let alone making them convert or buy.