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Customer relationship management (CRM) represents a set of strategies, activities, and technologies that has the purpose of helping businesses increase profits.

Workforce optimization can help businesses stay relevant in today’s intensely competitive landscape. Customers are quick to shift loyalties—even at a higher price—in exchange for a better experience.

Customer relationship management is a combination of software, strategies, and processes for a business. Altogether, they help to build long-lasting relationships between them and their customers.

Ecommerce growth is directly linked to conversion rate, which makes this metric the one you should be trying to constantly improve.

Bet, there are times when you dream of having one tool that gathers all the functionalities to carry out your routine business operations? And you are not alone in this natural desire together with thousands of professionals around the world who choose HubSpot, not for a simple fashion craze. Nearly a million websites use its software for their marketing, customer management, and sales...

A professional email signature can be one of many tools you use to market yourself or your company. It helps you build a connection with every person who contacts your company.

The average conversion rate of a small business website is 13 percent.

Ecommerce brands are always looking for effective ways to boost conversions and sales. And that's no surprise. After all, the success of a business depends on its capability to consistently make a profit. Plus, to ensure longevity, brands need to generate extra funds that they can invest in growth.

Being a website owner, your site will always be your biggest asset.